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Park & Hide – Honey, I lost the car

Car park, parking

UK motorists spend 35 million hours a year looking for their parked cars, according to new research.

The survey of 2,000 drivers commissioned by Nissan GB revealed more than a third regularly forget where their car is parked, and on average ‘lose’ their vehicle once a month.

A further one in 20 said they struggle to locate their parked car on a weekly basis.

According to the data, it commonly takes 10 minutes to find a lost parked vehicle, although 5% of respondents admitted searching for over half an hour on occasion.

The research comes ahead of Super Saturday (also known as Panic Saturday) on December 22 – Britain’s busiest shopping day before Christmas, where last minute gift buyers will fill up car parks.

Multi-storey car parks were revealed as the most common location to lose a car, closely followed by shopping centres and supermarket car parks.

Places most likely to lose a car

  1. Multi-storeys
  2. Shopping centres
  3. Supermarkets
  4. Airports
  5. Town/City Street

Now Nissan has come to the rescue with the latest version of the Qashqai crossover, now available with a new infotainment system with significantly enhanced functionality including a new mobile application called Door to Door Navigation.

Nissan's clever new app

The app includes a ‘Find My Car’ function which allows the driver to locate and be guided to their parked connected car.

When you want to return to your car, simply search for a destination on the app. It will then guide you to your car – first with a walking route and then once in the car, driving directions will appear via the in-car navigation. The walking route is available if the user is within 3.1 miles/5 km of the car.

“The research highlights how common it is to forget where you parked, but modern in-car connectivity and smartphone apps let drivers use simple technology to mitigate against this sort of motoring pitfall,” said Arun Prasad of Nissan GB.

About Gareth Herincx

Gareth is a versatile journalist, copywriter and digital editor who's worked across the media in newspapers, magazines, TV, teletext, radio and online. After long stints at the BBC, GMTV and ITV, he now specialises in motoring.

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