Lexus helps save the universe

The mighty Lexus RC F sport coupe has a starring role in new movie Men in Black: International, heading to a cinema near you this summer.

To complete their missions, the Men in Black need vehicles with the horsepower for high-speed pursuits, the most advanced alien-fighting technology, and sophisticated styling befitting the most exclusive group of secret agents in the galaxy, so what better car for the job?

The Lexus RC F stars as the Men in Black agents’ vehicle of choice, while the Lexus RX Hybrid and Lexus LX SUVs are also feature in scenes with alien encounters.

“We’ve added some advanced capabilities to the RC F to assist the Men in Black agents, creating a truly one-of-a-kind alien-fighting machine,” said Lisa Materazzo, vice president of Lexus marketing. “We can’t wait for moviegoers to see the RC F as they’ve never seen it before.”

The collaboration between Lexus and Sony Pictures’ “Men in Black: International” includes integration in the film, a co-branded TV spot, a custom Men in Black RC F and sponsorship of the film premiere.